food

Don't Yuck My Yum means that one shouldn't criticize or make fun of something that someone else enjoys. Everyone has different taste and opinions, and that's perfectly normal. The problem begins when “I don't like this” quietly transforms into “this is bad design.” In UX, taste matters - but it isn't evidence. A design doesn't become wrong simply because it isn't what you would personally choose. Someone loves the bold colors. Someone else thinks they're hideous. One person wants more whitespace. Another thinks the screen looks empty. The designer loves the animation. The product manager would very much like it to stop moving. Personal preference shouldn't by mistaken for design critique.