Read more about the article 47 • Bus Factor
Bus Factor

47 • Bus Factor

The bus factor is the minimum number of team members that have to suddenly disappear from a project before the project stalls due to lack of knowledgeable or competent personnel. It measures how fragile a system is. If the answer is one, you don’t have a team - you have a single point of failure. In software and product development, this concept measures the risk based on how knowledge and responsibility are distributed. The higher the number, the safer the system.

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Read more about the article 45 • Diderot Effect
Diderot Effect

45 • Diderot Effect

The Diderot Effect describes what happens when an improvement in one part makes everything else feel inconsistent, outdated, or "less than." That initial improvement triggers a cascade of additional changes - not because they were needed, but because now they feel needed. In UX, this is dangerous because it turns focused refinements into sprawling redesigns.

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Read more about the article 18 • Pogo Sticking
Pogo Sticking

18 • Pogo Sticking

Pogo sticking describes the frustrating user behavior of repeatedly jumping back and forth between a main page and individual items in a list, like bouncing up and down on a pogo stick, because they can’t find what they need or navigate efficiently. It’s a sign of poor information scent, weak previews, or a lack of helpful context.

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Read more about the article 15 • Paving the Cow Path
Paving the Cow Path

15 • Paving the Cow Path

Paving the cow path happens when you formalize and reinforce an existing user behavior or process, rather than designing a completely new one. In UX, it means observing how users already navigate your product, even if it’s messy, and then improving or streamlining that exact behavior, instead of forcing a “better” way that nobody asked for.

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